Story 1 - Dish

2008 Temas

COORS LIGHT INTERACTIVE
THEMES FOR MICROSITE
NOV 21 2007

The microsite will be monthly updated, featuring different subjects relevant to young hispanic and bi-cultural males.
eg:

-WOMEN
-SPORTS
-FRIENDSHIP CODES
-LIFESTYLE
-WORKLIFE
-NIGHTLIFE
-HOLIDAYS
-PARTYING
-CULTRURAL TRADITIONS
-DREAMS & NIGHTMARES
-MUSIC

These subjects could be organized according to the year's calendar.

See next page.

January July

New Years Resolutions Celebrate Independence
Success Fireworks
Bringing on the new Year. How to throw a party
CL Ski Lodge Players Music

February August

Football Beach Babes
Super bowl Camping
Proper Winter Gear The Great Outdoors
Sports Fishing

March September

Break up w/ Girlfriend before Summer Labor Day
Spring Break Be the man at Work
Women Career
Recycling! Work Gear

April October

Hitting the gym before Summer Cool Halloween Costumes
The Cool Easter Bunny (gives CL eggs) Halloween Parties
Physical Fitness Football Kick-Off
Calorie Counting CL Fantasy Football

May November

Memorial Day - Boating Parties Cool Pilgrims and Indians
Mother's Day The Bachelor Pad
Clothes/Style Be Thankful for Coors Light
Online Intramural Sports! Coors Light Marinade Recipes

June December

Party with Dad the Cool Way Snow Bunnies
Father's Day Skiing
Cars Decorate your Desktop
RVs / Road Trips Happy Holidays